If you're a crystal lover, rockhound, or gemstone business owner, attending gem and mineral shows is one of the best ways to source unique stones, connect with suppliers, and stay...

The North American crystal market is booming in 2025, with growing consumer demand driven by wellness trends, social media, and ethical sourcing concerns. New business owners have a major opportunity,...

OFF THE TRUCK SALE STARTS MARCH 13 – OUR BIGGEST EVENT OF THE YEAR! 🚛💎 Every year in March, we host our biggest wholesale-exclusive event: The Off The Truck Sale....

Dead stock kills profits. Here’s how to make sure you’re buying smart this year. If there’s one thing every crystal shop owner dreads, it’s dead stock. we’ve been there, we...

Introduction: Why Understanding Buyer Psychology Matters Crystals aren’t everyday necessities like groceries or clothing. People buy them out of desire, fascination, and a deep emotional drive. Whether your customer is...

 Smart shipping = higher profitsShipping is the silent profit killer most crystal sellers don’t think about... until a package arrives smashed, a customer complains about high shipping fees, or worse,...

Most sellers price their crystals wrong. Here’s how to fix it and make more profit.Most crystal sellers price their stock based on one rule: match the market or go lower....

What’s trending, what’s new, and what every seller needs to know from this year’s show. Tucson sets the tone for the crystal market every year, and 2025 was no different....

Some fakes are obvious, others even experts miss. Use this quick test to know for sure.Fake crystals are everywhere, and some are so convincing that even experienced sellers get fooled....

Are you curious if AI can actually elevate soul-centered businesses, or is that just some new-age hype? I just built four mini-apps that fuse tech wizardry with spiritual insights. i...

If there’s one thing that keeps small business owners awake at night, it’s shipping.  Believe me, I’ve had my share of sleepless nights over packages that went missing, boxes that...

Want to shop like a dealer at the Tucson Gem Shows? I will show you where to go and what to do for the 2025 Tucson Gem and Mineral Show....